Instagram Marketing

In one day, more than 60 million photos were posted, of which 1.6 billion "likes" are attributed to these photos.

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Instagram is one of the most popular social media sites of all time. He helped people tell stories of their lives through pictures. People from all walks of life have been able to connect via this network.
Instagram can also be good for business. This can help business owners increase their reach while creating brand awareness. Statistics show that there are more than 800 million active Instagram users each month. In one day, more than 60 million photos were posted, of which 1.6 billion "likes" are attributed to these photos.

Companies can use the statistics above to create a brand image. If companies need to know how their competitors are doing on Instagram, they can get more information here on how to view someone's similar history on Instagram.

On this note, you will find below some of the benefits of using Instagram for corporate marketing.

Instagram is based on storytelling

Sharing visual content on Instagram is a way companies use to tell a story to their audience, especially about it. This will help companies build lasting relationships with their audience and other potential customers.

One thing though, avoid using Instagram as a pressure point for selling products. Instagram is all about feelings and posting photos that elicit an emotional response from your subscribers will create a positive impact on your brand.

Use visual content as a marketing strategy

In general, the photos are very attractive. On social networks, publications with visual aspects had a 650% higher engagement rate than text-only publications. Use Instagram to see more products from your followers, which will allow you to better develop your brand.

You can reach a wider range of people

As I said before, Instagram sees more than 800 million active users each month. It's a potentially huge audience for businesses.

The best way to use this is to use hashtags. Relevant hashtags are the best way to distribute your content or publications to a wide range of people.

If you also want to invest money and time, you can create ads targeting a specific niche. the target audience that you are really looking for.

Keeps your community engaged

Compared with other social media platforms, Instagram had the highest engagement percentage. Its percentage of brand engagement is also higher than that of its counterparts.

The best place to start is to follow the people who show interest in your brand. You can start a conversation with your hashtag and inspire your subscribers to join the conversation. Engaging your followers is not just about posting photos of your brand. It's actually the connection with them. Avoid using robots to comment or respond. Automated commitments do not translate into actual sales.

It is a platform for good feedback and insights

Businessmen will monitor conversations on their different brands. It is essential that companies also consider customer feedback. This will help them know where to improve.

Subscribers will also provide various ideas that can help improve the business.